Tv & radio

Digital Signage Category

Screens available in Bakery, Butchery, Fish, Wine and Fruit&Vegetables department 400 screens in total in 76 stores.

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Duration

1 week

Media Booking

6 weeks

Nice to know

  • The time of a TV spot is 6 secondes
  • 1.440 broadcasting a day/screen 
  • SOV: 20%
  • Only advertisement relevant with the category
  • Category available:

    •Bakery : 85 screens

    •Wine: 51 screens

    •Butchery: 85 screens

    •F&V: 92 screens

    •Fish: 87 screens

     

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804.724 possible contacts per week

400 screens

Objectives

Conversion

Brand awareness

Call To Action

Trial

Cross/Upselling