Personalized communications
              
            Dedicated e-mail
DURATION : 1 sending
MEDIA BOOKING : 6 weeks
An e-mail dedicated to only one advertiser sent to a specific target.
            An e-mail dedicated to your brand sent to a specific target group, fully defined by you. This e-mail can have varying content in different designs, chosen by you. Possible content include: highlighting an existing promotion, content inspiration or introducing an innovation.
Nice to know
- Pre-analysis included
 - Definition of segmentation criteria in collaboration with MMD
 - Could be linked to a voucher (Flash e-Deal)
 - Delhaize look & feel
 - Visual created by the client
 - Link to a page dedicated to your range of products on Delhaize.be
 - Setup + content cost
 - Sent on Saturday or Tuesday
 
Post reporting
Reportings are available 6 weeks after the end of the activation and available via an online platform. Request access to our Account Managers.
                                    CTR
                
                              
                                    Open rate
                
                          Linked cases
                      eCRM - Dedicated email