Create long-term awareness across Delhaize shoppers
Included in this pack:
- Full page Delhaize magazine*
- Be present in Belgium’s most read magazine with a total readership of 3,8 Mio (CIM) (*will be invoiced by Gicom).
- Dedicated e-mail (1 sending)
- Targeted mail towards a predefined group of max. 100 K Delhaize shoppers.
- Landingpage (1 week)
- Link in e-mail redirected to a landing page on Delhaize.be.
- Check-out screens (1 week)
- Message on digital screens at the check-out zones of our stores.
Duration
From an appearance in our Delhaize magazine to long term visibility on the Delhaize website
Media Booking
13 weeks
Nice to know
Only accessible for external brands and services (non-endemic brands).
Post reporting
Ad Hoc on demand => Mix of different reports
Objectives
Brand awareness
Inspiration
Engagement / Consideration