Deep dive category report

DURATION : 1 sending

Analysis of a brand portfolio vs category with macro recommendation.

Based on 8 different analysis :

Customer Equations
Sales trends
Buyers recovery opportunities
Contribution to growth
Sales breakdown by segments or brands
Shopper dynamic
Sales transfers
Mixity, with high level of granularity
Possibility of choosing attributes to analyze insights from a specific perspective

1 geography
Include PB and competitor transparency.
Analysis of a brand portfolio vs category with macro recommendation.
Up to 5 attributes (category, brand portfolio, segmentation…) to enlight insights from a specific standpoint.
1 view per attribute.
Available with your own category segmentation
Plus-card holders only

PDF File + On-site meeting

8 weeks