Two-sided laminated communication on the shopping carts 

Supermarché Delhaize
AD Delhaize
Duration 6 weeks
Media Booking 8 weeks
Nice to know

Campaign coverage: 40 % of caddy park 

Choice between:

  • Pack Small (7.000 caddy's)


  • Pack Large (9.800 caddy's) 
Post reporting

Reportings are available 6 weeks after the end of the activation and available via an online platform. Request access to our Account Managers.
KPI 1 - Reach category (Total Reach)
KPI 2 - % New Buyers of promoted product/range (New Buyers Ratio)
KPI 3 - Category turnover evolution (Category Ratio)
KPI 4 - Promoted product/range turnover evolution (Promoted Product Ratio)


Brand awareness

Call To Action

Change perception