Personalized communications
Dedicated e-mail
DURATION : 1 sending
MEDIA BOOKING : 6 weeks
An e-mail dedicated to only one advertiser sent to a specific target.
An e-mail dedicated to your brand sent to a specific target group, fully defined by you. This e-mail can have varying content in different designs, chosen by you. Possible content include: highlighting an existing promotion, content inspiration or introducing an innovation.
Nice to know
- Pre-analysis included
- Definition of segmentation criteria in collaboration with MMD
- Could be linked to a voucher (Flash e-Deal)
- Delhaize look & feel
- Visual created by the client
- Link to a page dedicated to your range of products on Delhaize.be
- Setup + content cost
- Sent on Saturday or Tuesday
Post reporting
Reportings are available 6 weeks after the end of the activation and available via an online platform. Request access to our Account Managers.
CTR
Open rate
Linked cases
eCRM - Dedicated email