Understand

We gain a deep understanding of shoppers through precise insights and detailed knowledge. With 2.5 million Belgian households using their SuperPlus card for 
over 3.7 million weekly transactions, our data offers unique, actionable intelligence on your customers and prospects.

“Almost 90% of buyers cite access to first-party data as the key driver behind retail media investments.” 
- IAB Europe

General View
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General View
Assortment View
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Assortment View
Distribution View
Enlight +
Distribution View
Lapsed & Gained Report
Enlight +
Lapsed & Gained Report
Launch Innovation Report
Enlight +
Launch Innovation Report
Brand Segmentation
Enlight +
Brand Segmentation