• Dynamic strip hung on the shelf
  • Possibility to place it outside the category (cross-communication)
    i.e. : fresh cheese in the fish department
Banner
Supermarché Delhaize
AD Delhaize
Proxy Delhaize
Shop & Go
Duration 4 weeks
Media Booking 8 weeks
Nice to know
  • Format: 11cm
  • All-inclusive service (Production - Placement - Post reporting)
  • Creation by the client
Post reporting

Reportings are available 6 weeks after the end of the activation and available via an online platform. Request access to our Account Managers.
KPI 1 - Reach category (Total Reach)
KPI 2 - % New Buyers of promoted product/range (New Buyers Ratio)
KPI 3 - Category turnover evolution (Category Ratio)
KPI 4 - Promoted product/range turnover evolution (Promoted Product Ratio)

Objectives

Conversion

Brand awareness

Eye catcher